Goals and Contents
The Master in “Cognitive Psychology in Health Communication”, jointly offered by the Faculty of Communication of Università Della Svizzera Italiana (USI) and the Faculty of Psychology of Vita-Salute San Raffaele University of Milan (UNISR), presents a joint Master programme in Cognitive Psychology with an interdisciplinary training in neuroscience, health communication and management. The program focuses on the intersection between the theoretical bases of cognitive psychology and those of communication applied to the context of health. Cognitive psychology is the study of all those mental processes which are relevant for behavior, normal and pathological, including, among the many, communication, language, memory, perception, attention, problem-solving. Students, who choose this curriculum will get an advanced theoretical background in neuroscience and modern psychology will learn research methods in health communication and advanced statistical tools for the analysis of health frameworks, acquiring at the same time knowledge on organizational behavior and management. An additional goal of this program is to familiarize students with the latest research and practice in these areas and to translate and use this knowledge in the context of health in today’s diverse communities.
The Master’s program is designed to train students who will understand the causes of health-related behaviors and who will also be able to design new and effective interventions to prevent disease and promote health. The entire Master’s program takes advantage of synergies and complementarities between the two Universities, USI and UNISR, and offers excellent competences in teaching and research. This Master offers a high degree of innovation thanks also to the advanced technologies available on-site in the two universities in terms of high-tech equipment, data centers, laboratories, and health facilities.
The study program promotes a cross-sectoral approach along IV semesters. Modules at USI and UNISR are subdivided in thematic modules that include compulsory and electives courses as it follows below. Elective courses and integrative training represent a flexible part of the program allowing students to deepen either the clinical psychological aspects or to focus on health communication. The program includes 120 ECTS (minimum) with 61 ETCS compulsory on Psychological Module, 12 ETCS compulsory n Health Communication Module, 15 ETCS Compulsory on Management Module. A student must also acquire during the program at least 8 ETCS of electives courses. Thesis (18 ETCS) and field project (6 ECTS) are compulsory and must focus on psychology.
During the fall semesters (I and III), students will attend classes taught at USI, whereas courses in spring semesters (II and IV) will be taught at UniSR. Over the two years, students will be supported by an active tutoring service and will cumulate extra credits and integrative psychological training, participating in seminar activities, ongoing research projects, and laboratory activities, practical activities held at hospital San Raffaele and in neurology and psychology department at UNISR.
Cognitive Psychology in Communication and Health is a rapidly growing field, which is often integrated into various fields of psychology, including social psychology, educational psychology, developmental psychology, clinical psychology, marketing, and economics.
We anticipate that graduates from the program will work in research labs and institutes, clinics, and governmental health organizations, NGOs or other health domains, schools, notable companies.
Furthermore, training in this Master program is designed to produce students who can design novel and effective interventions to prevent disease and promote health.
I Module Psychology and Research Methods
Compulsory (61 ECTS)
- Learning and Memory 6 ECTS I Semester USI
- Research Methods 6 ECTS I Semester USI
- Epidemiology and Experimental Design in Psychology 6 ECTS I Semester USI
- Advanced Topics in Cognitive Psychology 6 ECTS II Semester UNISR
- Decision Making: theory and application 9 ECTS II Semester UNISR
- Advances in Behavioural Neurosciences 12 ECTS II Semester UNISR
- Advanced models for social and psychological sciences 4 ECTS II Semester UNISR
- Health Psychology 6 ECTS IV Semester UNISR
- Organizational Psychology 6 ECTS IV Semester UNISR
Electives courses and integrative psychological training (min 8 ECTS max 21ECTS)
- Psychopathology 4 ECTS IV Semester UNISR
- Neuropsychology 4 ECTS IV Semester UNISR
- Developmental Psychology 2 ECTS IV Semester UNISR
- Health Informatics in Psychology 4 ECTS IV Semester UNISR
- Psychiatry and Clinical Psychology (integrative) 7 ECTS IV Semester UNISR
- Integrative training in Psychology 6 ECTS IV Semester UNISR
- Compulsory Field Project in Psychology (6 ECTS) IV Semester UNISR/USI
- Compulsory Thesis in Psychology (18 ECTS) IV Semester UNISR/USI
II Module Health Communication
Compulsory (12 ECTS)
- Health Communication 6 ECTS I Semester USI
- Social Marketing 6 ECTS I Semester USI
Electives courses in Health Communication (12 ECTS: max 9)
- Interpersonal Communication in Health 3 ECTS III Semester USI
- Efficacy of Health Communication via Media. Including eHealth and Health 3 ECTS III Semester USI
- Health Policy 3 ECTS III Semester USI
- Introduction to Public Health 3 ECTS III Semester USI
III Module Management (15 CTS)
- Corporate Strategy 6 ECTS II Semester USI
- Accounting 3 ECTS II Semester USI
- Organizational Behavior 6 ECTS III Semester USI
The formal requirement for admission to the Master’s degree in Cognitive Psychology in Health Communication is a Bachelor’s degree (Major) in Psychology granted by a recognized university.
Admission depends on the academic results of the candidate.
This program is entirely held in English. Applicants who are not native English speaker or whose first degree was not taught in English, are required to provide an internationally recognized certificate to demonstrate a B2 level on the Common European Framework of Reference for language learning (CEFR).
April 30th (VISA) / June 30th for all those students who will be awarded a bachelor degree in Psychology (major in Psychology) within the end of October 2018. language learning (CEFR).
Tuition fees for the Master’s degrees amount to CHF 4’000 per semester. Applicants whose official residence was in Switzerland (including Liechtenstein and Campione d’Italia) at the time of the final high school exam (Maturità) pay a reduced semester fee of CHF 2’000.
About the School
The Vita-Salute San Raffaele University was inaugurated in 1996 with its Psychology course, soon followed by the courses of Medicine, in 1998, and Philosophy, in 2002. Since its establishment, the Uni ... Read More